How much money does Nigerian blogger Linda ikeji make?

Abdulmalik Isa Waziri

lives in Nigeria

15w ago

There are five basic income streams that are visible to the eyes on thelindaikejisblog.comhomepage.

1. Sponsored posts

In one day, we counted 20 sponsored posts on Linda Ikeji’s site. TWENTY. And for good measure, we went back two weeks. That’s the average. 20. Linda Ikeji’s posts go for 50,000 each. Now, because they already so fairly priced, she doesn’t give discounts on this amount – no matter the bulk, at least for the larger market. Last two weeks, she updated the cost to N55,000. But for the sake of argument, let’s go with N50,000.

That means that in just ONE DAY, last Thursday, Linda Ikeji made N1 million naira. And she makes this minimum N1 million EVERY WEEK DAY. Without fail. That’s N20 million naira per month, ONLY from sponsored posts.

2. Custom ads

These are adverts placed directly by companies or agencies. We haven’t confirmed the new figures, but on an average this should cost N500,000 per month each. We counted 12 on her site on Thursday. That is N6 million in one month.

We see no evidence that any of them is an in-kind ad, perhaps from an event partnership. But let’s even assume that 2 of them are. So let’s make that N5 million a month.

3. Google Ads

This is her main source of income and the reason why the silly made-up scandal by Mr. Ayedeemade her come out swinging. Her Google income, which comes in dollars, is her biggest, most consistent source of income outside of the top banner ads. They are a mainstay of the major sites in the country in terms of traffic including Naij, Pulse, Daily Post, SaharaReporters, TooXclusive, and Naijaloaded.

Let’s assume Linda is doing 1 million page views a day in traffic – and there is no reason why she shouldn’t. Why we are so sure? Alexa rankings are inaccurate judge of traffic, but for the top 50 players on that rankings site, they are pretty much reliable. You don’t get to the top 50 by playing around with Alexa toolbars, or tech-contenting your way there.

Insiders say Naij.com makes about 3 million, and certainly no more than 2 million page views a day.

Linda is Number 14 in Nigeria, and most importantly, Number 2,130 globally. Naij is Number 18 in Nigeria, and 2,168 globally. Since global is the best indicator for assumed pageviews, it means they are bye and large getting the same traffic. If the sources from Naij aren’t suffering some kind of brain damage, that means Linda is hitting at least 2 million page views a day.

But for the purposes, of conservative calculations, let’s say it’s 1 million. She has the traditional 3 Google Ads on her site to suck up the income from that traffic. For that amount of traffic, she should be making no less than $50,000 monthly. Converting it with the really dollar exchange rate, not the anomaly from the Central Bank of Nigeria, that’s at least (we used 375), that is a monthly revenue of at least N18,750,000.

You still here?

4. Top banners

At any given time that Jesus is on the throne, Linda has a minimum of 3 top banners on her site. On Thursday, when we counted there were three.

Each of those go for at least N1 million monthly. So, for those three, Linda has at least N3 million in her bank account.

So, N3 million.

5. Site takeover

This is hugely popular in Nigeria if you’re BellaNaija or LindaIkeji. She has had the God is Good Motors app takeover on that site for at least three weeks now, if not a month.

That takeover costs N750,000 a week – the last time our source made a payment for the space. Four weeks makes that N3 million.

Yeah?

So let us do the maths together, brothers and sisters.

20,000,000 + 5,000,000 + 18,750,000 + 3,000,000 + 3,000,000 = 49,750,000.

Rounded up to the closest reasonable total, that is 50 million naira.

From just the things we can see on her site, Linda Ikeji has the capacity, on an average month to pull in 50 million naira through her blog.

Adebayo Olaegbe

MD/CEO at BIITR INTERNATIONAL (2012-present)

22w ago

10 Ways Linda Ikeji makes money from her blog

1. Google AdSense: This is one of her most sustaining income source even when the blog was not this popular. According to reports, Linda Ikeji currently makes nothing less than $50,000 monthly. My friend, it could be more because she has a very good US audience reading her blog.

Google AdSense display on LindaIkejisblog

2. Banner Adverts: You cant really figure out the amount she is making from banner advertisement. But from many unsubstantiated reports, she is making at least N3 million from top banners alone every day.

3. Custom Adverts (in sidebars): Linda Ikeji makes as much as N6 million every month by placing like 12 custom ads. Linda ikeji blog advert rates is N500,000 each per month. These ads are paid directly by companies or agencies.

4. Site takeover: This is the large background image when you visit LIB. Linda Ikeji’s blog site takeover costs N750,000 per week and this is about N3 million in a month.

5. Sponsored Post: According to reports, Linda Ikeji charges N50,000 for sponsored post, and she accepts about 5 – 10 sponsored posts everyday that brings in her potential income N500k.

Other Ways Linda Ikeji make money from her blog – LIB

6. Linda IkeJi Caller Tunes

7. Magazine makeover

8. Talk shows and Events

9. LindaIkejisblog App

10. Undocumented ways…

Now the question is…

How much does Linda Ikeji make in a month?

Saminu Eedris

Web and Graphic Designer

70w ago

According to Wealth Result:

Linda Ikeji net worth has been something of debate on the internet over the years. Even Linda was so surprised to realize that her blog worth $1.2 million back in 2012.

While some believe that she worth so much, others think it’s just a sham, how could a mere blogger worth anything. Well, the information you are about to read will settle all the arguments once and for all.